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Website, CMS & Commerce Platforms

Compare Website Platforms and Choose the Right CMS for Your Business

Compare WordPress, WooCommerce, Shopify, Wix, Webflow, Framer and custom builds side by side, with our starting prices, and find the right fit for your business.

Content-led websites and scalable publishing
Responsive content management workspace for a professional WordPress website
Flexible stores with content and operational control
WooCommerce catalogue, inventory and order management workspace with responsive storefront previews
Focused online selling and reliable checkout
Responsive Shopify product, cart and checkout experience for a premium furniture store
Visual editing with managed website tools
Wix visual website editor showing a responsive hospitality website
Responsive visual development and structured CMS
Webflow visual development workspace with responsive technology website previews
Design-led publishing for focused web experiences
Framer design workspace with a responsive creative agency website and motion timeline
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Platform Directory

Website and CMS Platforms for Different Business Requirements

Review what each platform is best suited for, how it can be developed and where deeper technical guidance is available. The right direction depends on the website your business needs to operate, manage and improve.

WordPress

Best for: Structured publishing and content-rich websites

  • Custom blocks, themes and content types
  • Editorial workflows, integrations and SEO
Explore WordPress

Shopify

Best for: Managed online selling and commerce operations

  • Storefront, catalog and theme development
  • Checkout, apps and operations integrations
Explore Shopify

WooCommerce

Best for: Open-source commerce with WordPress content

  • Catalog, storefront and checkout development
  • Payments, shipping, ERP and CRM connections
Explore WooCommerce

Wix

Best for: Managed service and small-business websites

  • Visual editing, CMS and responsive design
  • Forms, bookings and standard business tools
Explore Wix

Webflow

Best for: Design-led marketing sites with structured content

  • Visual responsive development and CMS
  • Collections, interactions and integrations
Explore Webflow

Framer

Best for: Focused marketing sites and campaign pages

  • Responsive visual design and motion
  • CMS publishing, SEO controls and hosting
Explore Framer

Custom Web Platforms

Best for: Portals, workflows and unique product requirements

  • Purpose-built data, accounts and permissions
  • APIs, business systems and custom workflows
Explore Custom Platforms
Platform Comparison

Compare WordPress, WooCommerce, Shopify, Wix, Webflow, Framer and Custom Web Platforms

Compare CMS and website platform capabilities across publishing, e-commerce, design control, integrations, hosting, ownership and internal workflow. The table also clarifies common decisions such as WordPress vs Webflow, Wix vs WordPress, Shopify vs WooCommerce and Webflow vs Framer without using arbitrary scores.

Discuss Your Requirements
Comparison of WordPress, WooCommerce, Shopify, Wix, Webflow, Framer and custom web platforms across ten business and technical criteria.
Comparison pointWordPressWooCommerceShopifyWixWebflowFramerCustom Web Platforms
Attors starting priceFrom $349From $549From $499From $299From $449From $199From $1,490
Best suited forContent-rich business websites, publishing and structured informationContent-led online stores that need WordPress flexibilityProduct-focused stores and managed commerce operationsManaged business, service and portfolio websitesDesign-led marketing websites with structured CMS contentFocused marketing, campaign and portfolio websitesWeb applications, portals and workflows with specific requirements
Content managementBlock editing, custom content types, taxonomies and editorial rolesWordPress editing combined with product, order and store contentBuilt-in pages, blogs, products, collections and structured data toolsVisual editing, pages, CMS collections and managed content toolsVisual CMS with collections, reusable fields and editor accessVisual page editing with CMS collections and reusable componentsA selected CMS or purpose-built content model aligned with the workflow
E-commerceAdded through WooCommerce or another commerce integrationComplete open-source store functionality built on WordPressCore storefront, checkout, payments, inventory and selling toolsBuilt-in commerce features for standard stores and service salesWebflow Ecommerce or connected commerce services for suitable store requirementsCommerce added through supported third-party tools and integrationsCustom commerce logic when standard store platforms cannot support it
Design controlHigh control through custom themes, blocks and template systemsHigh control through WordPress themes, store templates and custom codeFlexible theme sections, templates and headless storefront optionsVisual drag-and-drop design within the Wix platform systemHigh visual control over responsive layouts, interactions and CMS templatesHigh visual control for responsive layouts, motion and componentsInterface and design system built without a platform template constraint
Custom functionalityExtended with plugins, custom code, APIs and purpose-built featuresExtended with WooCommerce extensions, hooks, plugins and custom codeExtended through apps, APIs, Functions and platform extensionsExtended through apps, Velo development and supported APIsExtended with apps, APIs, custom code and connected servicesExtended with components, code components, plugins and connected toolsPurpose-built application logic, permissions and workflows
IntegrationsBroad plugin and API options for CRM, marketing, payments and operationsPayments, shipping, CRM, ERP and operations through extensions and APIsLarge app ecosystem, connectors and APIs for commerce operationsApp Market connections and APIs for common business requirementsApps, APIs and automation tools for marketing and business systemsForms, analytics, plugins, webhooks and custom-code connectionsDirect API integrations with business software, data and external services
Hosting and ownershipChoose the hosting provider and retain control of the code, content and dataChoose WordPress hosting and retain control of the store code and dataManaged Shopify hosting with the platform operating the commerce infrastructureManaged Wix hosting with the website operating inside the Wix platformManaged Webflow hosting for the complete CMS and publishing workflowManaged Framer hosting, publishing and platform infrastructureHosting, source-code ownership and cloud control defined in the project scope
Internal team workflowBuilt-in roles with editorial access that can be extended for larger teamsWordPress roles plus store-management permissions and operational toolsStaff accounts, roles and permissions for store and content operationsAccessible visual editing with collaborator roles and managed permissionsEditor and team roles for content, design and publishing collaborationCollaborative design, CMS editing and controlled project accessRoles, approvals and admin tools designed around the actual team process
MaintenanceCore, theme and plugin updates, backups and security need active managementWordPress, WooCommerce, extension, hosting and security updates need managementPlatform infrastructure is managed; themes, apps and integrations still need carePlatform infrastructure is managed; content, apps and integrations need oversightPlatform hosting is managed; site logic, integrations and publishing still need carePlatform hosting is managed; project content and integrations need oversightApplication releases, infrastructure, security and support follow an agreed plan
Recommended whenChoose WordPress when publishing, structured content and extensibility are centralChoose WooCommerce when WordPress flexibility and open-source commerce are both requiredChoose Shopify when online selling and managed commerce are the main priorityChoose Wix when accessible editing and standard business functionality are sufficientChoose Webflow when a visual CMS and design-led marketing workflow are importantChoose Framer for focused visual websites that need CMS content and managed hostingChoose custom development when workflows, permissions or integrations exceed platform limits

Use the table to shortlist your options. We confirm the best fit after a short call about your content, products and tools.

Scroll horizontally to review the complete comparison on smaller screens.

Choose by Business Need

Which Website Platform Is Best for Your Business?

Start with the outcome the website must support. Platform selection should follow content, commerce, marketing workflow, integration, ownership and maintenance requirements.

1. Content and publishing

For service businesses, publishers and websites with lots of content.

Best directionUse WordPress for the most publishing control, Webflow for a visual CMS, or Framer for smaller design-led sites.

2. E-commerce and online selling

For online stores with products, checkout, payments and shipping.

Best directionUse Shopify if you want hosting and checkout handled for you, or WooCommerce if you want to own the store and publish lots of content.

3. Marketing websites and campaign pages

For landing pages and marketing sites your team updates often.

Best directionUse Webflow or Framer for design-led sites, Wix for simple business sites, or WordPress if you publish a lot.

4. Custom functionality and integrations

For logins, portals and connections to your business systems.

Best directionExtend WordPress if content is still central, or choose a custom build for user accounts, portals and unusual workflows.

5. Existing website improvement

Keep and improve your current platform if it still works. Move only when it truly holds you back.

Best directionFix and improve what you have first. Move platforms only when the limits can't be solved.

Choose a platform by what your business needs, not by what is popular.

How We Recommend a Platform

What We Review Before Recommending a Website Platform

Attors recommends a website platform only after reviewing the business case, required capabilities, internal operations, migration risk and long-term ownership.

Discuss Your Requirements
Strategy

Agree your goals

We agree what the site must achieve, who it is for and what content it needs.

  • Business and website goals
  • Target customers and important user journeys
  • Content types and publishing frequency
Capability

List what the site must do

We list the products, features and tools the site needs before shortlisting platforms.

  • Product catalog and commerce requirements
  • Required functionality
  • CRM, payment and third-party integrations
Operations

Plan how you will run it

We check who will update the site, and what speed, security and hosting it needs.

  • Internal editing and approval workflow
  • Hosting, security and compliance requirements
  • Performance and search visibility
Continuity

Protect what already works

We check your current content, budget, timeline and who will maintain the site before recommending a platform.

  • Current website content and URLs
  • Available budget and delivery timeline
  • Long-term maintenance and ownership
Platform Development Services

Platform Development Services for Design, Build, Migration and Growth

Attors can take an approved platform direction through architecture, UX, development, migration, integration, technical SEO, launch and handover under one documented scope.

Discuss Your Platform Requirements
01

Plan

Platform advice

We compare your options, explain the pros and cons and recommend one before any build starts.

Custom Web Development

Site structure and content planning

We plan your pages, menus and templates around your customers and your team.

Website Design and Redesign

Design for every device

Clear, accessible designs that work on desktop, tablet and phone.

UI/UX and Product Design
02

Build

Custom themes and components

Clean, maintainable themes and components built from your approved design.

Custom Web Development

Easy editing for your team

Content fields, roles and approvals set up so your team can publish with confidence.

Custom Web Development

Online stores and checkout

Product pages, cart, checkout and payments built to help shoppers buy.

E-commerce Development

Integrations with your tools

Your CRM, payments and marketing tools connected, with alerts if a sync fails.

API Integrations
03

Migrate and Connect

Moving platforms

Content and data moved with redirects, so you keep your rankings and tools.

Migration and Replatforming

Speed optimisation

Faster pages and better Core Web Vitals, with before-and-after scores.

Performance Optimization

Technical SEO

Clean structure, metadata, internal links and schema so Google can read your site.

Technical SEO
04

Improve and Support

Analytics and tracking

Tracking for calls, forms and sales, so you can see what works.

Technical SEO and AI Visibility

Testing, launch and handover

Everything tested on real devices before launch, then handed over with training.

Custom Web Development

Ongoing care plans

Updates, backups and small improvements after launch, with care plans from $49 a month.

Custom Web Development

One team from plan to launch

Strategy, design, development, migration and release responsibilities stay connected to one confirmed scope, one technical direction and defined client review points.

Web development specialists reviewing a business website platform and migration requirements
We check before we recommendWe review your current site and the cost of moving before suggesting a direction.
Current Platform Direction

Keep, Improve or Move Your Current Website Platform?

A current platform assessment separates platform limitations from implementation problems. Attors reviews the existing setup, operating requirements and migration risk before recommending whether to retain, improve or replace it.

Keep the current platform

Keep it if it still does what you need. Fix the real problems, such as speed or design, without the cost and risk of moving.

Improve the current implementation

Improve it if the platform fits but the design, speed, editing or integrations hold you back. Focused fixes often beat a full rebuild.

Move to another platform

Move when the platform itself limits your store, content, integrations or costs. We plan the move so you keep your rankings and data.

Discuss Your Current Website

What we protect during a website migration

Website Migration and Replatforming
  • Important URLs
  • Search-visible content
  • Metadata
  • Internal links
  • Product and customer data
  • Forms and conversion paths
  • Analytics and tracking
  • Integrations
  • Redirect requirements
Platform Selection and Delivery

A Clear Platform Selection and Delivery Process

Each stage defines Attors' work, the client's review, the decision required and the deliverable produced before the project advances.

Plan Your Platform Project
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Review Your Business and Site

Attors does

We learn your goals, customers, current site, content and tools.

Client reviews

What works today, what doesn't and what the new site must do.

Decision required

You confirm the goals and must-haves.

Deliverable

A short brief listing your goals and requirements.

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Clear goals. Honest advice. Your approval at every step.

Frequently Asked Questions

Website Platform FAQs

Clear answers about cost, timelines, choosing a platform, moving platforms and hiring a team to build your site.

How much does it cost to build a website on each platform?

Our starting prices are $199 for a Framer landing page, $299 for a Wix site, $349 for a WordPress site, $449 for a Webflow site, $499 for a Shopify store, $549 for a WooCommerce store and $1,490 for a custom Next.js site. Platform subscriptions and paid apps are paid by you directly.

Which website platform is best for a business website?

There is no single best platform. WordPress suits content-led business sites, Shopify suits stores where selling is the main job, WooCommerce suits stores that also publish a lot of content, and Webflow, Framer or Wix suit smaller marketing sites with visual editing.

Should I use WordPress, Wix, Webflow or Framer?

Choose WordPress for flexible publishing and the most plugins, Webflow for design-led marketing sites with a visual CMS, Framer for fast, animated launch and campaign sites, and Wix for simple business sites you want to edit yourself.

Is Shopify or WooCommerce better for an online store?

Shopify is usually better when you want hosting, security and checkout handled for you. WooCommerce is better when you want to own the store outright, publish a lot of content or need custom product rules.

Can I hire you to build on any of these platforms?

Yes. You can hire our team for WordPress, WooCommerce, Shopify, Wix, Webflow, Framer or a custom build. We recommend the platform that fits your business, not the one we prefer, and quote the work in writing.

How long does a new website take?

A Framer landing page takes about 1 week and a small Wix, WordPress or Webflow site about 2 to 3 weeks. Stores take 3 to 10 weeks, and custom platforms 6 to 12 weeks, depending on content and features.

Can you improve my current website without changing platforms?

Yes, if the platform still does what you need. We can improve the design, content, speed, SEO and integrations on your current platform. We only suggest moving when the platform is genuinely holding you back.

When should I move to a different platform?

Consider moving when your platform makes editing slow, limits your store or integrations, costs too much in fees or plugins, or can't be kept fast and secure. The move should fix a real problem, not follow a trend.

Can my content, products and URLs be moved?

Usually, yes. We move pages, posts, products and images, set up 301 redirects for every important URL, and test forms, tracking and integrations before launch, so you keep your search traffic.

Which platform is easiest for my team to manage?

Shopify and Wix are the simplest because hosting and updates are handled for you. Webflow and Framer are easy for designers and marketers. WordPress is easy too once it's set up around your team's real tasks.

Can these platforms connect to my CRM or payment system?

Yes. All of them can connect to CRMs, payment providers, email tools and business software through built-in integrations, apps or APIs. We set up each connection and test it with real data.

Start a Project
Plan With Clarity

Choose the Right Platform With a Clear Project Scope

Share your current URL, goals, required functionality, content status, integrations and delivery constraints. Attors uses those inputs to recommend a platform and define the work required to implement it.

What to share so we can recommend the right platform

  • Current website URL
  • Website or commerce goals
  • Required functionality
  • Content readiness
  • Integrations
  • Preferred platform, if one exists
  • Timeline considerations
  • Decision-makers and reviewers

Free platform advice. Fixed quote. No obligation.